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Created by Liam Brazier
"SMALL PACKAGES"
Spec Work completed during M&C Saatchi Open House, showing consumers how the biggest flavours can come from the smallest packages.
Problem: Stocked is a brand new start-up, recently featured on Dragon's Den, and need new publicity to attract busy people looking for good meals without any fuss.
Insight: One of Stocked's greatest strengths come from their conveniently sized 'block' portions, which take up no more space than they need in your freezer.
Solution: A poster campaign that emphasises the convenient size of the block in the design, while the headline drives home the idea that, despite it's unassuming appearance, can produce big flavour.
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